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Earth Row Skincare - Honest, Botanical Blends from Cromwell
Botanic Essentials
Sometimes the best things start small. In 2024, in Cromwell, Central Otago, Earth Row Skincare was born from a simple idea: skincare shouldn’t be complicated — it should just feel good.
Created by Rebecca, Earth Row is all about honest, botanical blends that nourish and renew all skin types. It gives your skin what it's really craving: hydration, calm, and daily renewal. Think of Earth Row as skincare that meets you where you are — whether your skin feels tired, dry, irritated, or just in need of a little boost. Its natural botanical blends soothe redness, calm inflammation, and deeply hydrate, helping your skin feel refreshed and balanced. Gentle yet effective, the ingredients also support healthy, youthful-looking skin as it ages.
Why People Love It
Two blends have already become favourites among customers.
1. The Face Oil - nourishing, glow-giving, and that “ahh, my skin feels amazing” moment in a bottle.
2. The Facial Mist - calming, grounding, and made with New Zealand natives.
“If the word meditation had a smell, this is what it would smell like"
Earth Row Skincare is built on careful choices, with ingredients sourced through trusted New Zealand suppliers, and every bottle is blended with intention. The star botanicals like Cacay oil, Prickly Pear Oil and Pohutukawa bark work together to firm, hydrate, heal, and restore skin’s natural glow. Manuka Leaves add their well-known anti-inflammatory touch, soothing even sensitive skin.
Each product is housed in amber glass bottles, chosen to protect potency by blocking UV light — while also being 100% recyclable and eco-friendly. Certified vegan, cruelty-free, and proudly blended in New Zealand, Earth Row is made for everyone: safe for sensitive skin, free from harsh actives, and perfect for both first-time routines and seasoned skincare rituals.
Rebecca’s tip is simple for product usage: “Mist as often as you like, but always let oil be the final step in your routine.”
The ingredients and vessels are thoroughly and thoughtfully researched, and sourced from amazing reputable NZ based wholesalers who carry the most incredible high quality supplies.
Rebecca is proud to create the products in the beautiful small town of Cromwell, in Central Otago. Many of her carefully chosen botanicals are New Zealand–grown, celebrating the richness of local plants. Sustainability is also at the heart of Earth Row - all packaging from boxes to wrapping paper, can be reused or recycled. Above all, every product is designed to be safe and inclusive, suitable for all ages and genders.
For the Customers:
The brand ensures there are no harsh chemicals or strong actives in its products, making Earth Row safe even for sensitive skin. The range is designed for all genders from the early 20s and beyond, and it’s also a perfect starting point for those who are new to skincare and want something gentle.
“Earth Row Skincare: Simple, honest blends, made in Cromwell for everyday skin.”
